Now it’s possible to have straight healthy hair for much longer!
The PROTECT & CONTROL SHAMPOO prolongs the results of the straightening treatment and preserves the shine and hydration-for your strands.
Conventional shampoos tend to undo the effects of the straightening treatment up to 5x faster in addition to leaving your hair dull and dry.
Fashion Gold Shampoo has already been developed with the most advanced technology to keep the hair cuticle closed, avoiding oxidation and the loss of the active ingredients that keep the hair straight and nourished. Its exclusive formulation cleans without damaging the strands, promoting a deep hydration and an intense treatment. Its concentrated formula provides better results, enabling an increased number of washes compared with that of other traditional shampoos.
It’s recommended for all hair types and compatible with all chemical treatments on the market. It does not alter the color of the strands. It can be used daily.
It’s recommended especially for those use the Fashion Gold Progressive Straightening treatment.
This product does not straighten the hair, it only prolongs the effects obtained from the progressive straightening treatment .
pH 7.0